The previous few years have seen a number of large blockbusters get tie-in popcorn buckets to attract audiences to theaters. Some have looked good, others have been more sexual than you (or the theater chains) would suppose, however they’re apparently doing their job, as a result of Cinemark’s going to let theatergoers use no matter they’ve received as a bucket.
Sunday, January 19 will likely be Nationwide Popcorn Day, and the theater chain is marking the event with its first-ever “Bring Your Own Bucket” day. So long as the container is clear and never over 400 ounces, you will get an XL-size popcorn for $5 in any respect Cinemark places. That very same day, it’s providing a ten% low cost for all on-line present playing cards, and anybody who follows the chain’s Instagram can enter a contest to win a free giant popcorn by tagging three associates within the feedback.
“Nationwide Popcorn Day is among the finest days of the yr at Cinemark, and for popcorn lovers in all places,” mentioned Cinemark’s meals SVP David Haywood. “It’s all the time been the star of movie show concessions, although popcorn vessels have grow to be an award-worthy supporting actor. We’re excited for everybody to get inventive with this marketing campaign and showcase their selection of container whereas having fun with the enduring snack alongside an awesome movie.”
Cinemark would very very like this to be a factor it could possibly do yearly, because it’s additionally encouraging individuals to share their buckets on BYOB day, and highlighted a number of releases that’ll be enjoying in theaters that weekend, together with Universal’s Wolf Man. If you end up and not using a appropriate popcorn bucket on January 19, the chain’s additionally “helpfully” identified the buckets it’s promoting over on its store.
Need extra io9 information? Take a look at when to anticipate the most recent Marvel, Star Wars, and Star Trek releases, what’s subsequent for the DC Universe on film and TV, and the whole lot you want to learn about the way forward for Doctor Who.
Trending Merchandise